Convert Your Website Into A WordPress Content Management System

Break free of your webmaster

There are many ways to make administering your online presence easier. But if there is one endeavour worth considering more than any other it’s running your website with a content management system (CMS).

In fact installing a good CMS could be the best decision you ever make for your Web marketing.

The days of having to employ someone to make even the simplest content changes to your website are thankfully over. With software like WordPress available, the power to manage your own website content is back in your hands.

The benefits to a CMS are many, but well worth noting are:

  1. You can save a lot of money on web developer’s fees with a CMS. Where an hourly rate was once charged to make the tiniest of changes, you can now make those changes in your own time with no back and forth between outsourced parties and no extra cost to you.
  2. Emergency changes can be addressed immediately and you don’t need to rely on someone else’s availability.
  3. The tendency to avoid updating your website is not as much of a risk with a CMS, which means you’re more likely to maintain fresh content for your audience. This is good both for your readership and for boosting your SEO (Search Engine Optimisation). Nothing says, “I don’t care about my brand” like stale content.

Which CMS is Best?

There are many CMS systems available. The most popular in South Africa are still Drupel, Joomla and WordPress, but there is also a variety of .asp driven tools. Although there are pros and cons to all, my CMS of choice is WordPress. There are a million reasons for this but here are the main points:

  1. WordPress is free open source software that is constantly being updated by a world of dedicated .php programmers. These enthusiasts work for nothing and all share a passion for keeping the software up to date, bug free and security tight. So all the work is done for you. For free.
  2. It really is easy to use WordPress, with a nice friendly interface. Whatever system you choose you’ll need to make friends with your CMS so learning to use it needs to be a pleasant experience. There are numerous support forums available should you ever run into trouble and you can even install a plugin that provides your own personal and certified WordPress help facility.
  3. Because it was originally developed as a blogging platform WordPress offers a ridiculously easy way to start blogging from your website, should you decide to enhance your online marketing with a blog.

Break free of your Webmaster!

Of course, there are technical aspects of your website you should leave to the experts. But when it comes to content changes, I say take the control back. After all, it’s the content you’ll probably want to make changes to most anyway.

So how do you transform your website into a lean mean CMS driven machine?

Contact me for an explanation of how Simplah helps you keep the look, feel and structure of your website exactly as it is, but built on a WordPress platform so you can make your own content updates.